Sunday, February 04, 2007

"Ads... What Are They Good For?"

Absolutely nothing.... Say It Again!!! Whooooaaaa!!! ADS!

I was watching TV with my roommate Joe the other day, and he asked me a question that I have wondered myself for a long time, "Hey Todd, have you ever noticed that American car companies advertise on Patriotism?" I responded with, "Yeah, instead of what the Asian and European car companies do, when they tell you what the car can do, and how reliable they are versus their American competition."

I also noticed that in these ads, they tend to depict a form of American life that is quickly fading into obscurity: The Upper-Middle Class family of a Mom, Dad, 2.5 kids, Dog and a white-picket fence.

I've lived in suburban communites in my life, but they rarely looked anything like that.

Here's the way I saw it: Mom is a working professional that commutes three hours a day, Dad has a pseudo-management job that he hates, the kids go to a shitty school full of violent soon-to-be-convicts, and, due to their parents' working schedules, they likely are spending most of their time alone; raising each other due to the high cost of living, but the lack of any local jobs has every parent driving way too far away from home just to get paid.

On top of all that fun, the kids can't call their parents when they're sick at school so they can go home due to their parent's job location's distance from their neighborhood.

It's often the case in these kind of communities that the adults are utterly clueless of the shitty neighborhood they live in, since they spend all their time away from it, at work. Also, their parents don't contribute to the improvement of the neighborhood, since they shop in other local cities, since, "That mall is fucking filthy!"

Most of the time, this stems from a deep-seated racism that the parents don't address to their kids until one day, Dad comes home from work with a dent on his front bumper, gets drunk on cheap American beer and starts complaining about, "Those damn dirty Wetbacks..." and how they're responsible for the decline of the nostalgia-ridden America from his childhood that he had in Mayberry, Nowhere in the midwest in the late 1960's.

Most of the most "normal" families that I knew as a kid had the most quitely-seething racist parents, and often spawned ignorant clones of themselves that would later carry on the mission of spreading the same, clueless, flailing stupidity that ther parents used to validate their own existence on a daily basis.

And I didn't even grow up in the South! I grew up in California, the supposed "Liberal Haven" of this country!

If anyone would like to throw their own rants into my comments section, I'd love to hear it.

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